Reader Rocket Review Our evaluation of HD vs Fire HD 7"


How do the screens stack up?

Resolution, pixel density, Screen size and anti-glare


How good is the supporting ecosystem?

e-bookstore size, average NYT best sellers price, NYT's top selling titles and 4 more


How responsive and how long does the e-reader last?

Battery life, SunSpider and Recharge time


How do our trusted review sites rank these products?

Reviews from and

Reader Rocket Score

Display, Bookstore, Performance and Reviews

Barnes & Noble NOOK HD 

Reader Rocket recommends the Barnes & Noble NOOK HD  based on its display and reviews.

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Differences What are the advantages of each

Front view of Barnes & Noble NOOK HD

Reasons to consider the
Barnes & Noble NOOK HD

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Expandable memory microSD (up to 64GB) vs None Most E-Readers don't have an expansion slot ; store more content with a removable microSD card
Supports the ePub open format Yes vs No About half of E-Readers support the ePub open format
Uses an open platform Yes vs No Somewhat common; can download ebooks from any source offering formats supported by device
Lighter weight 315 g vs 395 g More than 20% lighter weight
Slightly higher resolution screen 1440 x 900 vs 1280 x 800 More than 25% higher resolution screen
Faster web browser 1,271ms vs 1,787ms Around 30% faster web browser
Front view of Amazon Kindle Fire HD 7"

Reasons to consider the
Amazon Kindle Fire HD 7"

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Doesn't use a proprietary power connector No (micro-USB) vs Yes (30-pin port) Somewhat common; Standardized connectors are cheap, compatible and easy to find
Customer loyalty program Yes (Kindle Store) vs No (NOOK Book Store) About half of E-Readers support customer loyalty program
Much better Input/Output port micro-USB vs 30-pin port 100% better Input/Output port
Bigger bookstore 4 M book (Kindle Store) vs 3.27 M book (NOOK Book Store) More than 20% larger e-bookstore size; totalling paid & free books, this reader's bookstore offers a larger selection of reading material
Thinner 10.3 mm vs 11 mm More than 5% thinner ; easily slides into bags
Supports the Mobi e-book format Yes vs No About half of E-Readers support the Mobi e-book format
Quicker recharging 4 hours vs 4.5 hours More than 10% quicker recharging; requires less time to re-charge

Reviews Word on the street

Specifications Full list of technical specs


Kindle Fire HD 7" 
Screen resolution 1440 x 900 1280 x 800
Screen size 7" 7"
Pixel density 242 ppi 215 ppi
Built-in light LED backlight LED backlight
Screen type LCD LCD
Touchscreen Capacitive Capacitive
Multitouch Yes Yes
Flashes screen black during page turns No No


Sync across multiple devices Yes Yes
Note taking Yes Yes
Text to speech Yes Yes
Directly download library e-books to device Yes Yes
Web browser Yes Yes
Stereo speakers Yes Yes
Evernote integration Yes Yes
Landscape mode Yes Yes
Accelerometer Yes Yes
Parental controls Yes Yes


Internal storage 8 GB 12.6 GB
Expansion slot microSD (up to 64GB) None
Memory 8 GB 16 GB


Kindle Fire HD 7" 
Input/Output port 30-pin port micro-USB
Cellular data None None
Wi-Fi 802.11b/g/n 802.11b/g/n

technical specs

Document support


Uses an open platform Yes No
Bookstore NOOK Book Store Kindle Store
EBookstore size 3.27 M book 4 M book
Free content free content 1.84 M books 2.5 M books
Customer loyalty program No Yes
Average NYT best sellers price $9.64 $9.24
Number of NYT top-selling titles offered+ 38 38
Reader-to-reader lending Yes Yes
Cloud storage Yes Yes
Reading apps iOS, Android, PC and Mac iOS, Android, BlackBerry, Windows Phone, PC and Mac
Additional electronic offerings newspapers, magazines, comics/graphic novels, textbooks, and audio-books newspapers, magazines, comics/graphic novels, textbooks, audio-books and blogs
Has retail store locations Yes No

form factor

Size 194.4 x 127.1 x 11 mm 193 x 137 x 10.3 mm
Weight 315 g 395 g
Interface touchscreen touchscreen
Headphone jack Yes Yes
Barnes & Noble NOOK HD
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Amazon Kindle Fire HD 7"
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